Movies should be released in theatres when the craze is on. Any change in the release date for a couple of times is okay but months of delay will take its toll.

Finally, countdown has started for Balakrishna's much delayed flick 'Adhinayakudu'. Production giant RR Makers has stepped in to rescue this movie as theirs is next with this hero. Balayya has recently finished dubbing for the movie, which is going to hit screens in a couple of weeks. But, what is bothering the producers and distributors are the opening collections.

With no proper publicity and negative talk, the makers are worried about investment recovery, which is generally high in first couple of weeks of release. Trailers and audio haven't created much needed hype for 'Adhinayakudu' pushing producers into more dilemma. Watch this space for interesting updates.